You can’t improve what you don’t measure. Using a timer like Toggl isn't about micromanaging—it’s about auditing your business.

The Strategy: For one week, tag every task as either "Operational" (answering emails, social media posting, admin tasks) or "Strategic" (planning, partnerships, closing sales).

The Insight: If by the end of the week 80% of your time is operational, you’re just "firefighting." This is the real indicator that you need to start delegating so the business doesn't depend on your presence for every minor detail.